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July 28, 2020

Broken Neck to World Champion Cyclist, Jeffrey Ritter, Episode #74

Broken Neck to World Champion Cyclist, Jeffrey Ritter, Episode #74

Endurance cyclist Jeffrey Ritter had to take small steps and set big goals to reach full recovery from a broken neck. He talks with Kelly and Maria about finding inspiration within to conquer each moment and how to “embrace the day.”

Contact Kelly and Maria at hello@championsmojo.com.


Jeffrey Ritter is a world champion cyclist who made a full recovery from a broken neck and other injuries he sustained while training on his bicycle. At the 2019 Borrego Springs 12-hour world time trials, he was the champion -- completing 181 miles in 12 hours. He was a visiting lecturer at the University of Oxford, an author of multiple books (including two books of poetry) and is a world renowned expert on doing business in the digital age. 

Episode Topics and Mentions

French Alps

Race Across America, endurance race

Recovery from a broken neck

University of Oxford



Durham, North Carolina

Col du Galibier

Recumbent bike


Goal setting


Reshaping goals

Gardening/growing cucumbers

Sourdough bread

Brain cancer


Muhammed Ali

Endurance cycling

Using rage/anger as motivation

Bicycle link tattoo

Jim Parker

“Embrace the day”



  1. It’s important to remember the power of passion for motivation in everything in life. Passion is contagious.
  2. Endurance athletes have a willingness to expose themselves to suffering. In that difficulty, champion moments are made. 


  1. Set small goals to reach larger ones, especially when it is hard to see the big goal off in the distance. 
  2. Optimism is so important to thinking about future goals. Positivity can turn goals into reality.

Quote of the Week: 

“Suffer now and live the rest of your life as a champion.” -- Muhammad Ali

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